First-party data takes center stage in marketing's future: As third-party cookies phase out, brands are leaning into AI and first-party data to create personalized, privacy-compliant advertising solutions.
Banks’ top priority in H2 2023 will be growing their customer bases. The result? Better messaging and targeting, stronger digital capabilities, and industry consolidation. At the same time, generative AI will start driving meaningful efficiencies.
Billions of dollars are flowing to generative AI startups: High barriers to entry and a hard road to profitability mean a select few companies will eventually dominate a powerful market.
Startups put OpenAI’s Microsoft advantage to the test: OpenAI is becoming one of the US' most valuable startups over its sensational generative AI. Leadership in the space requires skillful monetization.
Steve Delpy said there could be opportunities in the payments industry slowdown in a conversation with Insider Intelligence.
Steve Delpy said there could be opportunities in the payments industry slowdown in a conversation with Insider Intelligence.
We comb through Nubank’s Q3 earnings and summarize what they mean for neobanks and Latin American fintech.
Roku’s in a “Weird” situation: When your best chance to grow is a “Weird Al” Yankovic biopic, things can’t be going that well.
A looming recession and economic turmoil will hinder neobanks’ ability to get in the black. They’ll have to fight to create profitable and sustainable growth—and put investors’ and customers’ minds at ease.
Can Twitter fend off Elon Musk’s takeover bid? The future of Twitter’s board, shareholders, and employees hangs in the balance as the standoff escalates and the social media company opens to acquisition.
A new bill targets acquisitions, but could struggle to get passed: Democrats are backing an antitrust measure that would let them block mergers of over $5 billion.
Big Tech and government regulators set to clash over new merger guidelines: Industry lobbying and legal delays could outlast current crop of antitrust crusaders.
We look at 2021’s biggest tech flexes that changed the landscape of business or left us scratching our heads. The year saw Facebook meta-morph into a VR-focused platform, Clubhouse rise and fall, Amazon convert 60 million smart speakers into a giant Wi-Fi network, and more.
Powerful data and analysis on nearly every digital topic.
Become a ClientWant more marketing insights?
Sign up for EMARKETER Daily, our free newsletter.
Thanks for signing up for our newsletter!
You can read recent articles from EMARKETER here.