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The Weekly Listen Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for The Weekly Listen
The Weekly Listen: Brands at the Olympics, when video equals linear, and thinking in 3D

The Weekly Listen: Brands at the Olympics, when video equals linear, and thinking in 3D

Audio
Aug 06, 2021

On today's episode, we discuss what brands are doing at the Olympics, when time spent on digital video might equal linear, Google's new privacy timeline, the significance of Square buying Afterpay, why marketers must start thinking in 3D, how to individually achieve “perfect productivity,” and more. Tune in to the discussion with eMarketer director of reports editing Rahul Chadha, analyst Blake Droesch, and principal analyst at Insider Intelligence Paul Verna.

The Weekly Listen: Peacock's Olympics jolt, not annoying customers, and sports rights

The Weekly Listen: Peacock's Olympics jolt, not annoying customers, and sports rights

Audio
Jul 30, 2021

On today's episode, we discuss how the Olympics might affect Peacock user growth, streaming services feasting on sports rights deals, how not to annoy your customers, whether consumer spending can hold up, how young people are spending their summers (and how marketers can reach them), the events people want to see added to the Olympics, and more. Tune in to the discussion with eMarketer director of forecasting Oscar Orozco, senior forecasting analyst Peter Vahle, and principal analyst at Insider Intelligence Paul Verna.

The Weekly Listen: Bills to limit Big Tech, short-form audio, and why we buy things

The Weekly Listen: Bills to limit Big Tech, short-form audio, and why we buy things

Audio
Jul 23, 2021

On today's episode, we discuss five new bills that aim to limit Big Tech, whether short-form audio is next, Google's fine over its treatment of news publishers, why we buy what we buy, what to make of Disney+ subscriber growth hitting the brakes, how the world gets its caffeine, and more. Tune in to the discussion with eMarketer senior analysts Sara M. Watson and Jasmine Enberg and analyst at Insider Intelligence Blake Droesch.

The Weekly Listen: Digital habit myths, conversational commerce, and creator migration

The Weekly Listen: Digital habit myths, conversational commerce, and creator migration

Audio
Jul 16, 2021

On today's episode, we discuss which “digital habits” are just myths, whether travel has reached pre-pandemic levels, whether conversational commerce can take online shopping by storm, social audio getting some new big partners, which platforms creators want to create for, what it would look like if companies were mini countries, and more. Tune in to the discussion with eMarketer principal analyst Paul Verna, forecasting analyst Peter Vahle, and analyst at Insider Intelligence Blake Droesch.

The Weekly Listen: Amazon's next act, Clubhouse vs. podcasts, and TV ads on consoles

The Weekly Listen: Amazon's next act, Clubhouse vs. podcasts, and TV ads on consoles

Audio
Jul 09, 2021

On today's episode, we discuss what the most interesting areas of Amazon's business are, what longer videos mean for TikTok, why marketers should focus on Clubhouse and/or podcasts, why one company is bringing TV ads to console games, where Walmart beats Amazon, when we can expect to enjoy space tourism, and more. Tune in to the discussion with eMarketer director of forecasting Cindy Liu, forecasting analyst Peter Vahle and analyst at Insider Intelligence Blake Droesch.

The Weekly Listen: Google delays scrapping cookies, audio on Facebook, and TikTok Jumps

The Weekly Listen: Google delays scrapping cookies, audio on Facebook, and TikTok Jumps

Audio
Jul 02, 2021

On today's episode, we discuss what Google delaying getting rid of third-party cookies means for everyone, whether people will want to listen to audio on Facebook, what to make of TikTok's new mini apps called Jumps, Google's EU ad tech antitrust case, if moviegoing is making a return, what if time didn't exist, and more. Tune in to the discussion with eMarketer senior analysts Audrey Schomer and Sara M. Watson and analyst at Insider Intelligence Nina Goetzen.

The Weekly Listen: Apple's privacy measures, Spotify's Greenroom, and IRL's potential

The Weekly Listen: Apple's privacy measures, Spotify's Greenroom, and IRL's potential

Audio
Jun 25, 2021

On today's episode, we discuss Apple's upcoming iOS 15 privacy measures, what we make of Spotify's new Clubhouse competitor Greenroom, whether new social network IRL can take on Facebook groups, if we can expect a new data privacy agency, how much people are getting out, American's favorite time of the year, and more. Tune in to the discussion with eMarketer senior analysts Audrey Schomer and Sara M. Watson and analyst at Insider Intelligence Blake Droesch.

The Weekly Listen: Clubhouse clones, millennial spending behaviors, and the return of fashion rentals

The Weekly Listen: Clubhouse clones, millennial spending behaviors, and the return of fashion rentals

Audio
Jun 11, 2021

On today's episode, we discuss some updates in the social audio landscape, whether convenience is outweighing price, if fashion rental can make a comeback, podcast ads versus other ad formats, changes in millennials' spending behaviors, how football players are similar to bears in more than just stature, and more. Tune in to the discussion with eMarketer analyst Nina Goetzen, forecasting analyst Peter Vahle, and analyst at Insider Intelligence Blake Droesch.

The Weekly Listen: Ads' cautious optimism, Facebook shopping, and Snapchat AR glasses No. 4

The Weekly Listen: Ads' cautious optimism, Facebook shopping, and Snapchat AR glasses No. 4

Audio
Jun 04, 2021

On today's episode, we discuss how advertisers are adjusting as the pandemic eases in the US, whether Facebook Live Shopping can get off the ground, online shopping's deceleration, if faster delivery can really help retailers compete with Amazon, what to make of Snapchat's fourth-generation augmented reality glasses, and how much time we really have to enjoy life. Tune in to the discussion with eMarketer senior analyst Sara M. Watson, analyst Daniel Keyes, and analyst at Insider Intelligence Blake Droesch.

The Weekly Listen: Netflix cools off, the 'yes, and...' economy, and the return to travel

The Weekly Listen: Netflix cools off, the 'yes, and...' economy, and the return to travel

Audio
May 28, 2021

On today's episode, we discuss how concerned we should be about Netflix's slow start to the year, which activities people will do at home versus in-person (if both were safe and possible), how TikTok can convince people to buy things on its platform, details about a Twitter Blue subscription service, whether a travel recovery already happened, some interesting facts about 'Forrest Gump,' and more. Tune in to the discussion with eMarketer director of forecasting Oscar Orozco, forecasting analyst Peter Vahle, and analyst at Insider Intelligence Blake Droesch.

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The Weekly Listen: Facebook and iOS 14.5's impact, 'Neighborhoods,' and organic marketing

The Weekly Listen: Facebook and iOS 14.5's impact, 'Neighborhoods,' and organic marketing

Audio
May 21, 2021

On today's episode, we discuss how Facebook is handling Apple's iOS14.5 update, its new 'Neighborhoods' feature, whether people will want to listen to podcasts on the blue app, organic marketing losing its shine on the larger social media platforms, what the Facebook Oversight Board's landmark ruling means, a balancing miracle, and more. Tune in to the discussion with eMarketer principal analyst Debra Aho Williamson, senior analyst Sara M. Watson, and analyst at Insider Intelligence Blake Droesch.

The Weekly Listen: Augmented reality and the future of marketing, 'buy now, pay later' evolves, and decision fatigue

The Weekly Listen: Augmented reality and the future of marketing, 'buy now, pay later' evolves, and decision fatigue

Audio
May 14, 2021

On today's episode, we discuss whether augmented reality is the future of marketing, how Clubhouse launching on Android can help the social audio platform grow its user base, how much the pandemic changed boomers' online behavior, whether "buy now, pay later" can move beyond retail, how to help people find something to watch on Netflix, how to swim up in the sky, and more. Tune in to the discussion with eMarketer analysts Nina Goetzen and Daniel Keyes, and principal analyst at Insider Intelligence Jeremy Goldman.

The Weekly Listen: HBO Max's ceiling, Amazon's effect on live sports, and palm payments

The Weekly Listen: HBO Max's ceiling, Amazon's effect on live sports, and palm payments

Audio
May 07, 2021

On today's episode, we discuss whether HBO Max can break into the top four streaming services, what to make of the Academy Awards' ratings, the effect Amazon could have on live sports, whether people will pay with their palm, how NBCUniversal's Peacock is doing, the crazy things that happen in far away galaxies, and more. Tune in to the discussion with eMarketer director of forecasting Oscar Orozco, analyst Blake Droesch, and principal analyst at Insider Intelligence Jeremy Goldman.

The Weekly Listen: Pandemic behavior stickiness, inbox intimacy, and Amazon salon

The Weekly Listen: Pandemic behavior stickiness, inbox intimacy, and Amazon salon

Audio
Apr 30, 2021

On today's episode, we discuss which pandemic-related behaviors will stick around, whether newsletters can replace local newspapers, YouTube and the music streaming wars, how you can master the intimacy of the inbox, why Amazon is opening a salon, the first movie to ever release a soundtrack, and more. Tune in to the discussion with eMarketer analysts Nina Goetzen and Blake Droesch, and principal analyst at Insider Intelligence Jillian Ryan.

The Weekly Listen: The state of Clubhouse, social speech, and shopping inside songs

The Weekly Listen: The state of Clubhouse, social speech, and shopping inside songs

Audio
Apr 23, 2021

On today's episode, we discuss the main concerns surrounding Clubhouse, how social audio might evolve, whether Instagram for kids will launch, the Facebook Oversight Board's upcoming landmark decision, why some consumers might start shopping inside songs, something that happened for the first time ever, and more. Tune in to the discussion with eMarketer principal analysts Debra Aho Williamson and Jeremy Goldman, and analyst at Insider Intelligence Blake Droesch.

The sustainability movement, a Digital Markets Unit, and returning to the UK office

The sustainability movement, a Digital Markets Unit, and returning to the UK office

Audio
Apr 20, 2021

On today's episode, we discuss why companies are now making a sustainability push, examples of companies incorporating sustainability practices, and how much sustainability initiatives really matter to consumers. We then talk about the potential impact of a new Digital Markets Unit regulatory body, and what store closures and returning to the office look like in the UK. Tune in to the discussion with eMarketer principal analysts at Insider Intelligence Karin von Abrams and Victoria Petrock.

The Weekly Listen: Back to the 'office,' video safe havens, and Facebook speed dating

The Weekly Listen: Back to the 'office,' video safe havens, and Facebook speed dating

Audio
Apr 16, 2021

On today's episode, we discuss what "going back to the office" may actually mean, the dawn of “tiered-access journalism,” video safe havens for brands, possible surges in travel plans, Facebook's new video speed dating app called Sparked, why the Rubik's Cube was invented, and more. Tune in to listen to the discussion with eMarketer principal analysts Jillian Ryan and Jeremy Goldman, and analyst at Insider Intelligence Blake Droesch.

The Weekly Listen: Facebook's News Feeds, tipping on Clubhouse, and an Apple car

The Weekly Listen: Facebook's News Feeds, tipping on Clubhouse, and an Apple car

Audio
Apr 09, 2021

On today's episode, we discuss Facebook letting users choose how their News Feed looks, Clubhouse adding tipping, tech giants betting people are ready for augmented reality (AR) glasses, making the most of "micromoments," Apple making a car, what happens when you look down at your phone while walking, and more. Tune in to listen to the discussion with eMarketer analysts Nina Goetzen and Blake Droesch, and senior analyst at Insider Intelligence Sara M. Watson.

The Weekly Listen: Brands on Clubhouse, alienating ad tactics, and the 2021 Summer Olympics

The Weekly Listen: Brands on Clubhouse, alienating ad tactics, and the 2021 Summer Olympics

Audio
Apr 02, 2021

On today's episode, we discuss the different ways brands might get involved on social audio apps like Clubhouse, what kind of Summer Olympics we can expect this year, common ad tactics that are alienating people, America's payments revolution, how retailers are using Facebook Shops, what we know and don't know about the ocean, and more. Tune in to the discussion with eMarketer principal analysts Jeremy Goldman, Nicole Perrin, and Debra Aho Williamson.

The Weekly Listen: Clubhouse content, how COVID-19 changed social media, and Instagram for kids

The Weekly Listen: Clubhouse content, how COVID-19 changed social media, and Instagram for kids

Audio
Mar 26, 2021

On today's episode, we discuss Clubhouse's content and competitors, how the pandemic changed social media, the future of social networking, the potential of Instagram Lite, Facebook launching a kids' version of Instagram, some eerily accurate predictions about 2021 from 100 years ago, and more. Tune in to the discussion with eMarketer principal analysts Jeremy Goldman and Debra Aho Williamson, and forecasting analyst at Insider Intelligence Peter Vahle.

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