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Daily Forecast Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Daily Forecast

Daily Forecast: Strong Consumer Sentiment Supports Growth in US Retail Sales

Video
Nov 27, 2019

eMarketer junior forecasting analyst Brian Lau breaks down our recently adjusted retail sales estimates, as well as an outlook into 2023.

Daily Forecast: KakaoTalk User Growth Slows as It Nears Saturation in South Korea

Video
Nov 26, 2019

eMarketer global director of public relations Douglas Clark explains our usage estimates for mobile messaging app KakaoTalk and why a growth slowdown may be on the horizon.

Daily Forecast One-Day Shipping Propels US Amazon Retail Ecommerce Sales

Video
Nov 25, 2019

eMarketer forecasting analyst Peter Vahle explores our recently revised US retail ecommerce sales outlook for Amazon and its one-day shipping successes.

Daily Forecast: Apple Pay Captures Growing Share of US Market

Video
Nov 22, 2019

eMarketer forecasting analyst Eric Haggstrom discusses our usage estimates for Apple Pay and what’s driving its adoption dominance.

Daily Forecast: WhatsApp Users in Brazil Will Surpass 100 Million

Video
Nov 21, 2019

eMarketer forecasting analyst Rini Mukhopadhyay shares our usage numbers for WhatsApp in Brazil and what’s behind its successful adoption.

Daily Forecast: Facebook Messenger Use Grows in Latin America

Video
Nov 20, 2019

eMarketer global director of public relations Douglas Clark explores our usage estimates for Facebook Messenger and its popularity in Brazil, Mexico and Argentina.

Daily Forecast: Worldwide Mobile Messaging App Users Surpass Mobile Phone Social Network Users

Video
Nov 19, 2019

eMarketer forecasting analyst Rini Mukhopadhyay tees up our usage figures for mobile messaging apps worldwide, which recently hit a tipping point against mobile phone social network users.

Daily Forecast: Holiday Retail Sales Revised Downward Due to Shorter Season

Video
Nov 18, 2019

eMarketer forecasting analyst Peter Vahle discusses our recently lowered holiday retail sales outlook, and the $1 trillion season projection still within arms’ reach.

Daily Forecast: New User Features and Advertiser Tools Drive Growth for Snapchat

Video
Nov 15, 2019

eMarketer senior forecasting analyst Oscar Orozco breaks down our latest ad spend projections for Snapchat and how the platform rebounded from a weak 2018.

Daily Forecast: TV Ad Growth Takes Bigger-than-Expected Hit in 2019

Video
Nov 15, 2019

eMarketer junior forecasting analyst Nazmul Islam discusses the events that contribute to our US TV ad spending estimates for this year and next.

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Daily Forecast: Story Format Drives Instagram’s and Snapchat’s Bullish Revenue Growth

Video
Nov 13, 2019

eMarketer junior forecasting analyst Nazmul Islam discusses the impact of stories on our ad revenue estimates for Snapchat and Instagram.

Daily Forecast: Pinterest’s IPO Helps Its Ad Business Grow

Video
Nov 12, 2019

eMarketer senior forecasting analyst Oscar Orozco explains our latest projections for Pinterest’s ad business post-IPO.

Daily Forecast: Connected TV Programmatic Video Ad Spending Spikes in 2019

Video
Nov 11, 2019

eMarketer forecasting director Shelleen Shum explores our US programmatic ad spending estimates for video on connected TV and the platforms contributing to its growth.

Daily Forecast: It’s (Ad) Business as Usual for Google

Video
Nov 08, 2019

eMarketer senior forecasting analyst Oscar Orozco discusses our US ad revenue numbers for Google and the new formats driving growth.

Daily Forecast: Spotify Bets Future Growth of Its Ad Business on Podcasts

Video
Nov 07, 2019

eMarketer forecasting director Shelleen Shum tees up our ad spending estimates for Spotify and the impact of podcast ads.

Daily Forecast: YouTube’s Strong Growth Not Derailed by Highly Publicized Scandals

Video
Nov 06, 2019

eMarketer junior forecasting analyst Nazmul Islam explores our recently adjusted ad spending figures for YouTube, including how the platform has weathered brand-safety concerns.

Daily Forecast: Instagram’s Ad Business Is Growing Faster than Expected

Video
Nov 05, 2019

eMarketer senior forecasting analyst Oscar Orozco shares our latest ad spend estimates for Instagram and the platform’s focus on opening new ad inventory.

Daily Forecast: Programmatic Direct Buying Grows Faster than Real-Time Bidding, Driven by Growth in Social and OTT

Video
Nov 04, 2019

eMarketer forecasting director Shelleen Shum discusses our estimates for US spending on programmatic direct ads and the factors driving growth.

Daily Forecast: For Facebook’s Ad Business, There’s No Such Thing as Bad Press

Video
Nov 01, 2019

eMarketer senior forecasting analyst Cindy Liu examines our social ad spend estimates and why we increased our US forecast for Facebook.

Daily Forecast: Yelp Ditches Long-Term Ad Contracts and Faces Brighter 2020 Outlook

Video
Oct 31, 2019

eMarketer forecasting analyst Eric Haggstrom tees up our latest ad spend estimates for Yelp, which is already seeing an impact now that ad partners are no longer locked into long-term contracts. Watch now.

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