CTV Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for CTV
UK Digital Video 2019
Report
Sep 19, 2019
Digital video viewership in the UK is high, driven by a broad choice of platforms. From free over-the-top platforms, to broadcasters’ own on-demand services, to a flourishing subscription landscape, UK viewers have a rich and varied digital video diet.
How Roku Attracts Advertisers and Gets a Bigger Piece of Their TV Budgets
Interview
Aug 22, 2018
Scott Rosenberg, senior vice president and general manager of platform at Roku, discusses the company’s ad business and what advertisers want to see before they shift more ad dollars from traditional TV to connected TV.
Powerful data and analysis on nearly every digital topic.
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