ANA Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for ANA
Why Many Marketers Look To Cut Vendors
Article
Dec 03, 2018
About two-thirds of brand marketers surveyed by Sizmek prioritize reducing the number of middlemen they do business with.
eMarketer's Geoff Ramsey and ANA's Bill Duggan Talk Crisis of Trust
Interview
Oct 23, 2018
eMarketer's chief innovation officer Geoff Ramsey recently spoke with Bill Duggan, group executive vice president of the ANA to discuss Amazon, trust and digital creative.
What’s Holding Programmatic Audio Back?
Article
Aug 10, 2018
Programmatic audio is growing, but it is hampered by a lack of scale, disagreement over ad specs and reluctance from ad buying platforms to build audio-specific features.
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