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eMarketer Scales Back Estimates of Ad Blocking in the US

Ad blockers still make up more than one-quarter of internet users

New York, NY (February 15, 2017) — eMarketer has scaled back its estimates of ad blocking users in the US, reducing the number to 75.1 million. At that level, more than one-quarter (27.5%) of US internet users will use ad blockers this year.

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Douglas Clark
PR Manager, North America

Posted on February 15, 2017.