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Explore our Research →The big answers: EMARKETER Daily quiz
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Aug 14, 2025
Beauty's social ROAS jumps after end-of-year dip
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Aug 14, 2025
Creator marketing trends: Patience, partnerships, and consumer perceptions
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Aug 14, 2025
YouTube’s age-verification system sparks backlash, could restrict ad targeting
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Aug 14, 2025
Costco won’t offer abortion pill mifepristone at its pharmacies
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Aug 14, 2025
What rising EV demand means for auto insurers
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Aug 14, 2025
The marketing tactics winning insurance customers today
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Aug 14, 2025
The Allianz Life cyberattack reminds insurers of the importance of cybersecurity protection
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Aug 14, 2025
More than 25% of Americans with type 2 diabetes are taking GLP-1s
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Aug 14, 2025
Many consumers are reluctant to bring up weight loss drugs to their doctors
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Aug 14, 2025
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Learn More →Closed-Loop Card Network Transaction Value
by Company
Source: EMARKETER Forecast, January 2025 - June 2024
Note: value dollar amount of purchases made via payment networks with credit cards, debit cards, and prepaid debit cards; also known as private label cards, they refer to merchant-branded cards used in a closed-loop environment for purchases; these cards are typically managed by a financial institution for retailers or manufacturers and do not carry a card network logo; examples include retailer store credit cards, payroll cards, government-benefit cards, and EBT cards, travel fund cards and store gift cards; includes consumer and commercial cards; excludes returns, balance transfers, cash advances and other activity
Additional Note: Includes point-of-sale (POS) transactions made in-store and over the internet. Includes food services and drinking places sales, includes travel and event tickets, payments (such as bill pay or money transfers), mail orders, and gambling and other vice good sales; includes sales tax. Transaction value reported as inside the United States is based on the location of the card issuer and thus can include cross border purchases and purchases while the card holder is abroad.
Methodology: Estimates are based on the analysis of data from the US Department of Commerce and the Federal Reserve, estimates from other research firms, estimates on card transactions and purchases, reported company payment value figures, consumer buying trends, payment adoption trends and macro-level economic conditions.