Source: Insider Intelligence | eMarketer, May 2023 - October 2023
Note: ages 18+ who use at least once per month; includes all time spent listening to radio, regardless of multitasking; excludes digital radio
Additional Note: Figures are rounded to the nearest minute. Radio excludes digital radio.
Methodology: Estimates are based on the analysis of estimates from other research firms, consumer media consumption and device adoption trends.