Digital video is one of the most popular media formats for consumers, and it should be popular for digital marketers as well. This report highlights key audience attributes and what they mean for marketers.
3 KEY QUESTIONS THIS REPORT WILL ANSWER:
WHAT’S IN THIS REPORT? Our latest overall estimates for digital video viewers in the UK, plus breakouts by device and platform. Features some of the biggest influences on the space and what any changes might mean for marketers.
KEY STAT: Digital video viewer numbers will surpass 50 million this year, accounting for nearly three-quarters of the UK population.
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