The Executive Roundtable: Bob Liodice, ANA | How the Pandemic Is Reshaping the Advertising Industry

The Executive Roundtable: Bob Liodice, ANA | How the Pandemic Is Reshaping the Advertising Industry

Bob Liodice, president and CEO of the Association of National Advertisers, joins eMarketer co-founder and Insider Intelligence chief evangelist Geoff Ramsey in a conversation about how the pandemic is affecting the ANA: How has it pivoted? How does the business fallout from the pandemic compare with previous economic downturns? What is the ANA's outlook for ad spending in 2020 and 2021?

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