Products

EMARKETER delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
PRO+
New data sets, deeper insights, and flexible data visualizations.
Learn More
Reports
In-depth analysis, benchmarks and shorter spotlights on digital trends.
Learn More
Forecasts
Interactive projections with 10k+ metrics on market trends, & consumer behavior.
Learn More
Charts
Proprietary data and over 3,000 third-party sources about the most important topics.
Learn More
Industry KPIs
Industry benchmarks for the most important KPIs in digital marketing, advertising, retail and ecommerce.
Learn More
Briefings
Client-only email newsletters with analysis and takeaways from the daily news.
Learn More
Analyst Access Program
Exclusive time with the thought leaders who craft our research.
Learn More

About EMARKETER

Our goal is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
Our Story
Learn more about our mission and how EMARKETER came to be.
Learn More
Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More
Our People
Take a look into our corporate culture and view our open roles.
Join the Team
Contact Us
Speak to a member of our team to learn more about EMARKETER.
Contact Us
Newsroom
See our latest press releases, news articles or download our press kit.
Learn More
Advertising & Sponsorship Opportunities
Reach an engaged audience of decision-makers.
Learn More
Events
Browse our upcoming and past events, recent podcasts, and other featured resources.
Learn More
Podcasts
Tune in to EMARKETER's daily, weekly, and monthly podcasts.
Learn More

Signify Health’s $300M acquisition of Caravan Health could accelerate value-based care—but not all healthcare providers are on board

The news: Value-based care (VBC) giant Signify Health is acquiring accountable care organizations (ACO) network Caravan Health to accelerate VBC payment models in the US. Signify is purchasing Caravan for $250 million, with up to an additional $50 million contingent on future performance.

Why it matters: Together, Signify and Caravan will have one of the largest VBC footprints in the US.

  • Signify’s existing network includes 3,000 physician practices in VBC contracts and now it can add Caravan’s network of 200+ health systems, 100 Federally Qualified Health Centers (FQHCs), and 10,000+ primary care practices.
  • Their combined footprint will better enable providers in their network to coordinate VBC, and this could help Signify attract more payer customers.
  • Signify’s cloud-based platform will have access to more provider and healthcare data that’ll improve how its analytics identify patients’ health risks and other VBC factors.

How digital health can enable VBC: VBC models depend on actionable, quality metrics that can accurately assess and analyze healthcare costs, quality, and outcomes.

  • For example, health tech company ApolloMed uses AI tech to automate admin functions and identify VBC key performance indicators to help providers deliver higher quality care.
  • In another example, Clarify Health’s AI-powered cloud analytics platform optimizes VBC contracts between providers and payers by analyzing metrics like provider performance and real-time population health insights.

Digital health solutions like virtual care and RPM can help power preventative healthcare and allow providers to deliver better health outcomes.

  • For example, digital health startups like Oak Street Health and Cityblock Health are implementing community-based, preventive care models that also primarily operate within value-based environments.

The challenge: Many providers are still hesitant to take the financial risk of VBC. Plus, as private equity’s role in healthcare grows, VBC could take a step back.

  • Many health execs (about 1 in 5) said the threat of financial loss was the main barrier preventing them from deploying value-based care models, per a 2021 State of Population Health report by Numerof & Associates.
  • PE investment in healthcare has been burgeoning—and often, the focus of PE is to generate revenues, not necessarily deliver higher quality of care.