Canada’s digital gaming audience will surpass 20 million next year—about half of the total population. Gamers are deeply engaged, skew young, and are more mobile than ever.

Key Question: How many gamers are there in Canada, and how does it compare with other countries?

Key Stat: There will be 20.3 million digital gamers in Canada next year, per our forecast.

This report can help you: develop media strategy and allocate budget for campaigns (brands and agencies)