Are you ready for the holiday rush? Will your customers face a wave of frustration or be surprised and delighted when they research and purchase online?

Watch the eMarketer Tech-Talk Webinar featuring Elissa Quinby, senior director, retail marketing, Quantum Metric, to get your digital experience ready for the holiday season and learn how to avoid ecommerce setbacks.

Watch this webinar and learn how to:

• Minimize risk and remove conversion roadblocks in the peak traffic season
• Turn customer pain points into successful user experiences
• Become a more agile retailer

Presenter:

Elissa Quinby is senior director, retail marketing at Quantum Metric. As a go-to-market and industry lead, Elissa provides retail expertise to Quantum Metric’s prospective and current customer accounts. Prior to joining Quantum Metric, Elissa spent seven years with Amazon Retail holding roles across multiple verticals and various functions. She believes that leveraging continuous product design and a single source of data-driven truths makes complete sense as the best way to improve the customer experience. Elissa has also held marketing roles at Baxter Healthcare Corporation, Google, and American Eagle Outfitters.

Moderator:

Nancy Taffera-Santos is senior vice president of media solutions and strategy at eMarketer. Nancy has been at eMarketer for over 13 years and oversees the media business, developing programs for leading advertisers. Nancy’s background includes 30 years of sales, marketing, and promotions experience in media, web analytics, and test and measurement hardware. In her downtime, Nancy stays active serving on alumni, nonprofit and trade association boards.