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November 17, 2025
Nearly All Marketers Consider Short-Form/Vertical Video Important to Their Media Strategies
Methodology
Data is from the September 2025 PhotoShelter report titled “The State of Social Media Marketing.” 397 US marketers were surveyed during the summer of 2025. The majority of respondents were in North America, Europe, the Middle East, and Africa. Respondents work full-time in marketing or serving marketing purposes within an organization (e.g., creative, communications, marketing, digital, content, social, IT). PhotoShelter is a digital asset management (DAM) platform for marketers and creatives.Chart Title
Nearly All Marketers Consider Short-Form/Vertical Video Important to Their Media StrategiesPublication Date
November 17, 2025