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See our latest press releases, news articles or download our press kit.

Speak to a member of our team to learn more about EMARKETER.

Explore plans and subscriptions.

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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

July 9, 2026

Back-to-School Spend Among US Parents of School-Aged Children, by Shopping Periods, 2019, 2025 & 2026, May 2026

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Chart Title

Back-to-School Spend Among US Parents of School-Aged Children, by Shopping Periods, 2019, 2025 & 2026, May 2026

Publication Date

July 9, 2026

Sources

Source information is only available to PRO subscribers.

Topics

Holiday & Seasonal Shopping Consumer Behavior Retail Sales Retail Performance Metrics United States