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By Use CaseDetermine Market Sizing Develop Strategies Allocate Budget Benchmark Performance Win New Business Develop Go-to-Market Strategy Stay Informed Thought Leadership

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Boost your brand and generate demand with media programs.

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Browse recent toolkits and resources curated by the EMARKETER team.

Register for an upcoming webinar and track which industry events our analysts attend.

Listen to our podcast, Behind the Numbers for the latest news and insights.

Learn more about our mission and how EMARKETER came to be.

Key decision-makers share why they find EMARKETER so critical.

Take a look into our corporate culture and view our open roles.

Our Methodology

Rigorous proprietary data vetting strips biases and produces superior insights.

See our latest press releases, news articles or download our press kit.

Speak to a member of our team to learn more about EMARKETER.

Explore plans and subscriptions.

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September 1, 2025

Chime Dominates the US Neobank Market by Customer Base

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Chime turned relatively common banking features into a brand that consumers remember Chime's investing move raises the stakes in the financial super app race

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Chime Dominates the US Neobank Market by Customer Base

Publication Date

September 1, 2025

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Featured In

Chime turned relatively common banking features into a brand that consumers remember Chime's investing move raises the stakes in the financial super app race

Topics

Neobanks Digital Banking Mobile Banking United States

Chime Dominates the US Neobank Market by Customer Base | EMARKETER