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June 2, 2026

Front-of-Pack Nutrition Information Frequently Influences The Grocery Purchases of 44% of US Adults

Front-of-Pack Nutrition Information Frequently Influences The Grocery Purchases of 44% of US Adults

Methodology

Data is from the June 2026 International Food Information Council (IFIC) Spotlight Survey, "Americans' Perceptions of Nutrition Labels." 1,000 US adults ages 18+ were surveyed online during March 13-20, 2026. The survey was weighted to ensure proportional results. The sample margin of error was +/-3.1 percentage points at the 95% confidence level.