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July 17, 2025

Over 1 in 5 Adults Use AI Tools for Companionship

Over 1 in 5 Adults Use AI Tools for Companionship

Methodology

Data is from the July 2025 Kantar report titled "Connecting with the AI Consumer." 10,007 adults ages 18+ worldwide were surveyed online during April 11-May 2, 2025. The survey was conducted in Australia (n=1,001), Brazil (n=1,000), China (n=1,001), France (n=1,000), Germany (n=1,000), India (n=1,001), Singapore (n=1,003), South Africa (n=1,001), the UK (n=1,000), and the US (n=1,000). The samples were balanced to represent the national populations of each country by age and gender.
Over 1 in 5 Adults Use AI Tools for Companionship | EMARKETER