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October 16, 2025
Smart+'s Share of TikTok Performance Ad Campaigns Has More Than Quadrupled This Year
Methodology
Data is from the October 2025 Tinuiti "Q3 2025 Digital Ads Benchmark Report." Results are based on anonymized performance data from advertising programs with annual digital ad spend under management totaling over $4 billion. Samples are restricted to those programs that have remained active and maintained a consistent strategy over the time periods studied. Figures are based on same-client growth.Chart Title
Smart+'s Share of TikTok Performance Ad Campaigns Has More Than Quadrupled This YearPublication Date
October 16, 2025