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Boost your brand and generate demand with media programs.

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Browse recent toolkits and resources curated by the EMARKETER team.

Register for an upcoming webinar and track which industry events our analysts attend.

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Learn more about our mission and how EMARKETER came to be.

Key decision-makers share why they find EMARKETER so critical.

Take a look into our corporate culture and view our open roles.

Our Methodology

Rigorous proprietary data vetting strips biases and produces superior insights.

See our latest press releases, news articles or download our press kit.

Speak to a member of our team to learn more about EMARKETER.

Explore plans and subscriptions.

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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

September 10, 2024

Entertainment Is the Top Reason Adult Gen Zers Use Social Media

Featured In

Gen Z Social Media Usage 2025

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Chart Title

Entertainment Is the Top Reason Adult Gen Zers Use Social Media

Publication Date

September 10, 2024

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Featured In

Gen Z Social Media Usage 2025

Topics

Social Media Usage Generation Z United States