Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

Lock icon
Lock icon

Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

May 29, 2024

Advertiser Demand for Premium Inventory Has Grown Twice as Fast as Demand for Nonpremium (average annual % change in demand for digital ad impressions worldwide, by destination, 2019-2023)

Advertiser Demand for Premium Inventory Has Grown Twice as Fast as Demand for Nonpremium (average annual % change in demand for digital ad impressions worldwide, by destination, 2019-2023)