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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

August 1, 2025

CPG Companies Will Spend $55 Billion on Digital Ads This Year, but Growth Will Be Down Sharply (billions in US consumer packaged goods (CPG) digital ad spending, % change, and % of total digital ad spending, 2021-2027)

CPG Companies Will Spend $55 Billion on Digital Ads This Year, but Growth Will Be Down Sharply (billions in US consumer packaged goods (CPG) digital ad spending, % change, and % of total digital ad spending, 2021-2027)