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July 1, 2024
US Cyber Five Retail Ecommerce Holiday Season Sales, by Shopping Day, 2024 (billions and % change vs. prior year)
Note
EMARKETER benchmarks its US total retail sales figures against US Department of Commerce data from 2018 onward. The last full year measured was 2023.Methodology
Estimates are based on the analysis of data from other research firms and government agencies, historical trends, reported and estimated revenues of major online retailers, consumer online buying trends, and macro-level economic conditions.Chart Title
US Cyber Five Retail Ecommerce Holiday Season Sales, by Shopping Day, 2024 (billions and % change vs. prior year)Publication Date
July 1, 2024