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November 27, 2023
Expenditure Categories That US Gen Z Mobile Banking Users Are Able to Comfortably Cover/Save for Given Their Current Financial Situation, Sep 2023 (% of respondents)
Methodology
Insider Intelligence | eMarketer surveyed 1,895 mobile banking users in the US between August 29 and September 13, 2023, to gauge consumers' preferences and the value they place on 35 innovative mobile banking features. Respondents to the online survey were mobile banking users who accessed their account(s) in the past three months and were active at least every quarter. They were selected to align with the US population on the criteria of age (among ages 18–77), gender, household income, race/ethnicity, and region. The survey was fielded by a third-party sample provider. Data has a margin of error of +/-2.3 percentage points at the 95% confidence interval.Chart Title
Expenditure Categories That US Gen Z Mobile Banking Users Are Able to Comfortably Cover/Save for Given Their Current Financial Situation, Sep 2023 (% of respondents)Publication Date
November 27, 2023