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December 7, 2023
Challenges Brands and Advertisers in Select Countries* Face When Using Retail Media Networks, Aug 2023 (% of respondents)
Methodology
Data is from the December 2023 DoubleVerify report titled "The Rise of Retail Media: What to Expect in 2024." 401 ad and marketing executives in France, Germany, the UK, and the US were surveyed during August 2023. Of the respondents, 55% worked for brands, 37% agencies, and 8% consultants.Chart Title
Challenges Brands and Advertisers in Select Countries* Face When Using Retail Media Networks, Aug 2023 (% of respondents)Publication Date
December 7, 2023