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August 18, 2023
Shoppers Worldwide Who Have Used Select Channels for Product Discovery vs. Buying, June 2023 (% of respondents)
Methodology
Data is from the August 2023 Salesforce "Connected Shoppers Report, Fifth Edition." 2,400 shoppers worldwide ages 18+ and 1,125 retail professionals worldwide were surveyed online during May 18-June 21, 2023. For the consumer survey, 31% of respondents were from the US. For the retailer survey, 27% were from the US.