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November 1, 2022
AI Uses for Marketers Worldwide, Aug 2022 (% of respondents)
Methodology
Data is from the November 2022 Salesforce "The 8th Edition State of Marketing Report." 6,000 marketers worldwide were surveyed during June 30-August 8, 2022. Respondents from from companies with a business focus of B2B (25%), B2C (50%), or both (25%).Featured In
Microsoft’s $10B investment in OpenAI could help fuel AI funding trend OpenAI’s ChatGPT has competition on the generative AI monetization front Advertisers are adopting AI, but legal issues make creative uses riskyGenerative AI could put software developers out of workAI is helping marketers reclaim personalization and cut costsWhy the FTC’s warning to advertisers about generative AI mattersMicrosoft’s latest AI product is made for marketersMailchimp taps into email marketing’s AI feverCoca-Cola’s message to brands: Invest in AI, not Web3Sources
Chart Title
AI Uses for Marketers Worldwide, Aug 2022 (% of respondents)Publication Date
November 1, 2022