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June 6, 2022

How Interested Are US Adults in an Ad-Supported Netflix Tier? (% of respondents, by Netflix usage, May 2022)

How Interested Are US Adults in an Ad-Supported Netflix Tier? (% of respondents, by Netflix usage, May 2022)

Methodology

Data is from a Morning Consult study as cited in a June 2022 company blog post. A representative sample of 2,210 US adults ages 18+ were surveyed online during May 26-28, 2022, with 1,352 of the respondents identifying themselves as Netflix subscribers. The margins of errors for each sample are +/-2 percentage points and +/-3 percentage points, respectively.