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July 30, 2021

Which Social Channels Do Content Creators Worldwide Use to Reach Their Audience? (% of respondents, May 2021)

Which Social Channels Do Content Creators Worldwide Use to Reach Their Audience? (% of respondents, May 2021)

Note

Data was provided to Insider Intelligence by The Tilt. Respondents were asked, "Which of these channels do you use to reach your audience?"

Methodology

Data is from a July 2021 report from The Tilt titled "The Unconventionals" in partnership with Ann Handley and Employable. Over 1,400 content entrepreneurs worldwide were surveyed during April-May 2021. Respondents were ages 18+ and were 5% Gen Z (9-24), 32% millennials (25-40), 40% Gen X (41-56), and 23% baby boomers (57-75) located in the US (65%), Europe/the UK (16%), and Asia-Pacific (12%) with numbers of years in content of less than 1 year (30%), 1-3 years (32%), 4-6 years (16%), or 7 or more years (22%). The Tilt is a resource for content entrepreneurs and creators.
Which Social Channels Do Content Creators Worldwide Use to Reach Their Audience? (% of respondents, May 2021) | EMARKETER