July 8, 2021

What Percentage of iOS Mobile Ad Inventory Do App Developers Worldwide Expect Will Have Identifier for Advertisers (IDFA) Opt-In from Users? (% of respondents, May 2021)

Methodology

Data is from the July 2021 AdColony "App Install Marketing Survey: 2021 Edition." More than 200 app developers were surveyed worldwide during March 24-May 25, 2021. AdColony is a mobile advertising and marketing platform.