April 19, 2021

Frequency of VR Usage Among US VR Users, 2018-2021 (% of respondents)

Methodology

Data is from the April 2021 ARtillery Intelligence and Thrive Analytics report titled "VR Usage & Consumer Attitudes, Wave V." More than 7,000 US adults ages 18+ were surveyed online during January 2021. The survey sample was balanced for variables such as age, gender, and income. ARtillery Intelligence is a research firm covering augmented and virtual reality. Thrive Analytics is a consulting firm specializing in customer strategy and marketing.