January 27, 2021

Total Media Ad Spending Growth in Select Countries/Regions, 2019-2022 (% change)

Description

Forecast is on global ad spending for 2019, 2020 and 2021 comparing the June 2019 vs. January 2020 forecasts for North America, US, Canada, Western Europe, UK, Germany, France, Italy, Spain, Central and Eastern Europe, Russia, Asia Pacific, Australia, China, India, Japan, Latin America and Brazil.

Chart Title

Total Media Ad Spending Growth in Select Countries/Regions, 2019-2022 (% change)

Publication Date

January 27, 2021

Sources

Source information is only available to PRO subscribers.
Topics
Total Media Ad SpendingAsia-PacificAustraliaBrazilCanadaChinaFranceGermany
Worldwide
IndiaItalyJapanLatin AmericaNorth AmericaRussiaSpainUnited KingdomUnited StatesWestern EuropeCentral & Eastern Europe

Related Charts & Analysis

Planes, trains, and automobiles: Travel ad sales to soar in 2021
Article
Planes, trains, and automobiles: Travel ad sales to soar in 2021
Giving up on privacy, IAC spins off Vimeo, and a possible wave of pent up demand
Audio
Giving up on privacy, IAC spins off Vimeo, and a possible wave of pent up demand
7+ Months In: How the pandemic has affected our forecasts in 2020
Article
7+ Months In: How the pandemic has affected our forecasts in 2020
2020’s Biggest US Forecasting Shocks
Report
2020’s Biggest US Forecasting Shocks
The Weekly Listen: What's Next for Section 230, AMC Theatres in Trouble, and Changing Media Tides
Audio
The Weekly Listen: What's Next for Section 230, AMC Theatres in Trouble, and Changing Media Tides
How Total Media Ad Spend Will Shake Out Around the World
Article
How Total Media Ad Spend Will Shake Out Around the World
The Ad Platform: Recapping Retail Media's Year to Date with Bryan Wiener
Audio
The Ad Platform: Recapping Retail Media's Year to Date with Bryan Wiener
US Programmatic Digital Out-of-Home Ad Spending Will Double in 2020, but Remains Experimental
Article
US Programmatic Digital Out-of-Home Ad Spending Will Double in 2020, but Remains Experimental
Out-of-Home Advertising Is Becoming More Digitally Driven
Article
Out-of-Home Advertising Is Becoming More Digitally Driven
US Digital Out-of-Home Ad Spending 2020
Report
US Digital Out-of-Home Ad Spending 2020
The Executive Roundtable: Terry Kawaja, Luma Partners | Seismic Shifts in Ad Spending and Live Events and Marketers Taking a Stand on Social Issues
Audio
The Executive Roundtable: Terry Kawaja, Luma Partners | Seismic Shifts in Ad Spending and Live ...
How Our Ad Spending Outlook Has Changed for the US, China and the Rest of the World
Article
How Our Ad Spending Outlook Has Changed for the US, China and the Rest of the World
Agencies and Brand Marketers Are Altering Their Planned Sports Ad Spend
Article
Agencies and Brand Marketers Are Altering Their Planned Sports Ad Spend
TV Will See Some of the Steepest Declines in France and Germany Ad Spend
Article
TV Will See Some of the Steepest Declines in France and Germany Ad Spend
Digital Ad Spending in Latin America Is Growing Despite Market Volatility
Article
Digital Ad Spending in Latin America Is Growing Despite Market Volatility

Latest Reports

UK Digital Users 2021
Report
UK Digital Users 2021
Political Content on Social Media 2021
Report
Political Content on Social Media 2021
The Livestreaming Landscape 2021
Report
The Livestreaming Landscape 2021
B2B Brand Strategy
Report
B2B Brand Strategy
US Holiday 2020 Review and Holiday 2021 Preview
Report
US Holiday 2020 Review and Holiday 2021 Preview
5G US Mobile Network Users Overview 2021
Report
5G US Mobile Network Users Overview 2021
SMS Marketing 2021
Report
SMS Marketing 2021
Ad Measurement and Revenue Attribution 2021
Report
Ad Measurement and Revenue Attribution 2021
Innovation Strategies at Small and Midsize FIs
Report
Innovation Strategies at Small and Midsize FIs
US Time Spent with Media 2021 Update
Report
US Time Spent with Media 2021 Update
Social Commerce 2021
Report
Social Commerce 2021
Gen X amid the Pandemic
Report
Gen X amid the Pandemic
Insurance Technology Spend Forecast
Report
Insurance Technology Spend Forecast
To Meme or Not to Meme?
Report
To Meme or Not to Meme?
UK Programmatic Digital Display Advertising Outlook 2021
Report
UK Programmatic Digital Display Advertising Outlook 2021

Popular on Insider Intelligence

Political Content on Social Media 2021
Report
Political Content on Social Media 2021
UK Digital Users 2021
Report
UK Digital Users 2021
Inside walled gardens: The long-standing challenge of ad measurement and attribution
Article
Inside walled gardens: The long-standing challenge of ad measurement and attribution
Ford moves EVs closer to widespread adoption with European commitment
Article
Ford moves EVs closer to widespread adoption with European commitment
3 best practices for implementing AI in insurance
Article
3 best practices for implementing AI in insurance
European trading apps go on crypto hiring spree
Article
European trading apps go on crypto hiring spree
Chinese fintech giant Ant’s fall leaves gap for high-interest lenders
Article
Chinese fintech giant Ant’s fall leaves gap for high-interest lenders
3 best practices for small and midsize FIs looking to catch the digital innovation wave
Article
3 best practices for small and midsize FIs looking to catch the digital innovation wave
Symple Loans secures funds as Australia shows path to P2P lending success
Article
Symple Loans secures funds as Australia shows path to P2P lending success
China insurtech Waterdrop to pick US over home country for public listing
Article
China insurtech Waterdrop to pick US over home country for public listing
UK financial incumbent picks Raisin to power savings marketplace and boost fintech offering
Article
UK financial incumbent picks Raisin to power savings marketplace and boost fintech offering
Insurtech raises $2.9 million for Europe-wide open insurance move
Article
Insurtech raises $2.9 million for Europe-wide open insurance move
(More) digital trends for 2021: Making the new old again
Article
(More) digital trends for 2021: Making the new old again
Goldman Sachs’ Marcus makes robo-advisor plea to everyday investors
Article
Goldman Sachs’ Marcus makes robo-advisor plea to everyday investors
Robinhood to add crypto transfer feature to continue riding the Reddit wave
Article
Robinhood to add crypto transfer feature to continue riding the Reddit wave

Latest Forecasts

Digital Audio Listeners, US
Forecasts
Digital Audio Listeners, US
Spotify, US
Forecasts
Spotify, US
Pandora, US
Forecasts
Pandora, US
Paid Digital Audio Subscribers, US
Forecasts
Paid Digital Audio Subscribers, US
Apple, US
Forecasts
Apple, US
Podcasts, US
Forecasts
Podcasts, US
Top 10 US Retail Ecommerce Sales, by Company
Forecasts
Top 10 US Retail Ecommerce Sales, by Company
Walmart, US
Forecasts
Walmart, US
US Retail Ecommerce Sales, by Product Category
Forecasts
US Retail Ecommerce Sales, by Product Category
US Retail Sales, by Product Category
Forecasts
US Retail Sales, by Product Category
Retail & Ecommerce Sales, US
Forecasts
Retail & Ecommerce Sales, US
Retail Mcommerce Sales, US
Forecasts
Retail Mcommerce Sales, US
Amazon, US
Forecasts
Amazon, US
eBay, US
Forecasts
eBay, US
Digital Grocery Buyers, US
Forecasts
Digital Grocery Buyers, US

"Behind the Numbers" Podcast

The Weekly Listen: Tech giants pay for news, Maryland's digital ad tax, and consumers on privacy labels
Audio
The Weekly Listen: Tech giants pay for news, Maryland's digital ad tax, and consumers on privacy ...
Brand Mentality™ and the future-forward marketing revolution
Audio
Brand Mentality™ and the future-forward marketing revolution
The Ad Platform: Why interoperability is the future of identity
Audio
The Ad Platform: Why interoperability is the future of identity
Drivers of Google's ad business, YouTube shifting to CTV, and digital ad tolerance
Audio
Drivers of Google's ad business, YouTube shifting to CTV, and digital ad tolerance
Around the World with … Cross-Border Ecommerce: Barriers, leading markets, and marketplaces
Audio
Around the World with … Cross-Border Ecommerce: Barriers, leading markets, and marketplaces
The Weekly Listen: Did the Super Bowl deliver, are podcasts and social media blurring together, and will shopping malls make a comeback?
Audio
The Weekly Listen: Did the Super Bowl deliver, are podcasts and social media blurring together, and ...
Twitter without Trump, Biden's TikTok position, and Shopify's 'Shop Pay' on Facebook
Audio
Twitter without Trump, Biden's TikTok position, and Shopify's 'Shop Pay' on Facebook
The Ad Platform: What TV measurement still needs
Audio
The Ad Platform: What TV measurement still needs
Snapchat surprises and alternative social media platforms challenging the giants
Audio
Snapchat surprises and alternative social media platforms challenging the giants
The Weekly Listen: A reimagined workplace, digital transformation at The New York Times, and podcasts tap into consumers
Audio
The Weekly Listen: A reimagined workplace, digital transformation at The New York Times, and ...
Behind 'Behind the Numbers': How our podcast got started
Audio
Behind 'Behind the Numbers': How our podcast got started
The Ad Platform: Marketers' Biggest Measurement Challenges
Audio
The Ad Platform: Marketers' Biggest Measurement Challenges
Bezos steps down as Amazon CEO on high note, Walmart and The Trade Desk, and the future of click and collect
Audio
Bezos steps down as Amazon CEO on high note, Walmart and The Trade Desk, and the future of click and ...
Facebook keeps delivering, a study on the ad boycott, and the key to Instagram success
Audio
Facebook keeps delivering, a study on the ad boycott, and the key to Instagram success
The Weekly Listen: Work-from-anywhere, a unique Super Bowl, and Spotify gets emotional
Audio
The Weekly Listen: Work-from-anywhere, a unique Super Bowl, and Spotify gets emotional