US Adults Who Are More vs. Less Likely to Support/Purchase From Brands Based on Select Racial Inequality Actions and the Black Lives Matter Movement, June 2020 (% of respondents)
Data was provided to eMarketer by Mindshare.
Data is from the June 2020 Mindshare report titled "Coronavirus: US Insights Wave 11" conducted as part of Mindshare Pool, an online panel of 1.8 million US adults. 993 US adults ages 18+ were surveyed online during June 5, 2020. This survey is wave 11 in a survey series. The sample was nationally representative of US adults.