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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

February 11, 2020

Allocation of US Brands' Digital Media Spending, by Platform, Dec 2019 (% of respondents)

Allocation of US Brands' Digital Media Spending, by Platform, Dec 2019 (% of respondents)

Description

US retail decision makers were asked what percentage of their digital media spend were used in specific channels. Data includes Amazon, Google, and social media.