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October 23, 2019
What Data Are US* B2B Marketers Currently Using vs. Not Using to Create a Targeted Account List for Account-Based Marketing (ABM)? (% of respondents, Oct 2019)
Description
Chart shows the data that B2B marketers located mainly in the United States are using (and not using) to help build and formulate their targeted account list for account-based marketing (ABM). Responses include firmographic, technographic, behavioral/intent signals, predictive and sales team ... selected.
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Chart Title
What Data Are US* B2B Marketers Currently Using vs. Not Using to Create a Targeted Account List for Account-Based Marketing (ABM)? (% of respondents, Oct 2019)
Publication Date
October 23, 2019
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