What Are the Most Common Reasons that US Gen Z Internet Users Use Buy Online, Pick Up In-Store (BOPUS)? (% of respondents, May 2019)
This survey asked Gen Z consumers about why they use click and collect for purchases. Responses included wanting products faster than online shopping offers, as a solution for being a last minute shopper, because they received discounts to use the service and more.
Data is from the June 2019 Package Concierge report titled "Online Shopping and Delivery Habits of Generation Z" conducted by Zogby Analytics. 1,009 US internet users ages 18-25 were surveyed online during May 29-June 8, 2019. The data was weighted to best represent the demographics of the population being surveyed. The survey is based on a confidence interval of 95% with a margin of error +/-3.1 percentage points. Package Concierge is an automated locker company.