June 27, 2019

US Political Campaign Ad Spending, by Media, 2020 (billions and % of total)

Description

This chart measures the amount of ad spending by federal political campaigns in the US for the election years of 2014, 2016, 2018 and 2020. The spending is broken down by format: broadcast TV, cable TV, digital and radio.

Featured In

Political Ad Spend to Reach $6 Billion for 2020 ElectionUS Media and Entertainment Digital Ad Spending 2019

Sources

MediaPost Communications
Kantar
Share

Chart Title

US Political Campaign Ad Spending, by Media, 2020 (billions and % of total)

Publication Date

June 27, 2019

Sources

MediaPost Communications
Kantar

Featured In

Political Ad Spend to Reach $6 Billion for 2020 ElectionUS Media and Entertainment Digital Ad Spending 2019
Topics
Total Media Ad SpendingPolitics & CampaignsUnited States

Latest Reports

US Millennials 2020
Report
US Millennials 2020
Customer Experience 2020
Report
Customer Experience 2020
US Subscription Video Landscape 2020
Report
US Subscription Video Landscape 2020
UK Holiday Season Shopping 2019
Report
UK Holiday Season Shopping 2019
Location Intelligence 2020
Report
Location Intelligence 2020
US Holiday 2019 Review and Looking Ahead to Holiday 2020 Planning
Report
US Holiday 2019 Review and Looking Ahead to Holiday 2020 Planning
Digital Ad Fraud 2020
Report
Digital Ad Fraud 2020
Canada Digital Habits by Generation
Report
Canada Digital Habits by Generation
Connected Cars 2020
Report
Connected Cars 2020
Engaging Professional Audiences on LinkedIn
Report
Engaging Professional Audiences on LinkedIn
Western Europe Ecommerce Trends 2020
Report
Western Europe Ecommerce Trends 2020
US Social Trends for 2020
Report
US Social Trends for 2020
US Kids 2020
Report
US Kids 2020
Search in 2020
Report
Search in 2020
US Sharing Economy 2020
Report
US Sharing Economy 2020

Popular on eMarketer

US Millennials 2020
Report
US Millennials 2020
US Subscription Video Landscape 2020
Report
US Subscription Video Landscape 2020
Customer Experience 2020
Report
Customer Experience 2020
Veteran CMO Jeanniey Mullen on the Four CMO Types and Why She's a Hybrid
Article
Veteran CMO Jeanniey Mullen on the Four CMO Types and Why She's a Hybrid
Target Cracks Top 10 US Ecommerce Ranking
Article
Target Cracks Top 10 US Ecommerce Ranking
Is TikTok a Social Media Powerhouse or a Passing Fad?
Audio
Is TikTok a Social Media Powerhouse or a Passing Fad?
Facebook Dominates 2019/2020 Political Ad Spending
Article
Facebook Dominates 2019/2020 Political Ad Spending
Seven Charts: The State of Digital Banking in 2020
Article
Seven Charts: The State of Digital Banking in 2020
How's the Adulting Thing Going for Millennials?
Audio
How's the Adulting Thing Going for Millennials?
Asia-Pacific Drives Twitter Growth as Other Regions Plateau
Article
Asia-Pacific Drives Twitter Growth as Other Regions Plateau
Politicians Are Turning to Influencers, Just Like Brands Are
Article
Politicians Are Turning to Influencers, Just Like Brands Are
The Role of Influencers in the Purchase Process
Audio
The Role of Influencers in the Purchase Process
Prices for Amazon Sponsored Product Ads Continue to Climb
Article
Prices for Amazon Sponsored Product Ads Continue to Climb
The Demise of Brandless and Other D2C Brand Struggles
Audio
The Demise of Brandless and Other D2C Brand Struggles
What It Means to Get Customer Service Right
Article
What It Means to Get Customer Service Right

Latest Forecasts

US Retail Ecommerce Sales, by Product Category
Forecasts
US Retail Ecommerce Sales, by Product Category
Digital Shoppers & Buyers, US
Forecasts
Digital Shoppers & Buyers, US
Retail & Ecommerce Sales, US
Forecasts
Retail & Ecommerce Sales, US
Retail Mcommerce Sales, US
Forecasts
Retail Mcommerce Sales, US
Top 10 US Retail Ecommerce Sales, by Company
Forecasts
Top 10 US Retail Ecommerce Sales, by Company
Amazon, US
Forecasts
Amazon, US
North America Retail, by Country
Forecasts
North America Retail, by Country
Amazon, Worldwide
Forecasts
Amazon, Worldwide
Retail & Ecommerce Sales, North America
Forecasts
Retail & Ecommerce Sales, North America
Retail & Ecommerce Sales, by Country
Forecasts
Retail & Ecommerce Sales, by Country
Facebook, US
Forecasts
Facebook, US
Instagram, US
Forecasts
Instagram, US
Social Network Users, US
Forecasts
Social Network Users, US
WhatsApp, US
Forecasts
WhatsApp, US
Pinterest, US
Forecasts
Pinterest, US

"Behind the Numbers" Podcast

Drumroll, Please ... What Are the Top 10 US Ecommerce Companies?
Audio
Drumroll, Please ... What Are the Top 10 US Ecommerce Companies?
Is TikTok a Social Media Powerhouse or a Passing Fad?
Audio
Is TikTok a Social Media Powerhouse or a Passing Fad?
The Role of Influencers in the Purchase Process
Audio
The Role of Influencers in the Purchase Process
The Demise of Brandless and Other D2C Brand Struggles
Audio
The Demise of Brandless and Other D2C Brand Struggles
The Weekly Listen: Online Reviews Value, Snapchat 3.0 and Facebook Suggests Laws
Audio
The Weekly Listen: Online Reviews Value, Snapchat 3.0 and Facebook Suggests Laws
How's the Adulting Thing Going for Millennials?
Audio
How's the Adulting Thing Going for Millennials?
The Ad Platform: Building Brands in a Performance-Driven Digital World
Audio
The Ad Platform: Building Brands in a Performance-Driven Digital World
Surveying the Subscription Video Landscape
Audio
Surveying the Subscription Video Landscape
The Weekly Listen: Casper's IPO, the 92nd Oscars, Cashless Shops and Sprint Marries T-Mobile
Audio
The Weekly Listen: Casper's IPO, the 92nd Oscars, Cashless Shops and Sprint Marries T-Mobile
Alphabet's Q4 2019 Earnings Reveal YouTube Ad Revenues
Audio
Alphabet's Q4 2019 Earnings Reveal YouTube Ad Revenues
What Do People Make of Online Dating Services?
Audio
What Do People Make of Online Dating Services?
Audio Streaming Pumps Up the Volume
Audio
Audio Streaming Pumps Up the Volume
Twitter and Snapchat Add Users, but Problems Lie Ahead
Audio
Twitter and Snapchat Add Users, but Problems Lie Ahead
The Weekly Listen: Spotify Buys The Ringer, Disney+ Hits 28 Million Subscribers and Airbnb's Brand Issue
Audio
The Weekly Listen: Spotify Buys The Ringer, Disney+ Hits 28 Million Subscribers and Airbnb's Brand ...
Super Bowl LIV Ads, Touchdowns, Fumbles and Extra Points
Audio
Super Bowl LIV Ads, Touchdowns, Fumbles and Extra Points