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April 25, 2019

Product Categories that US Internet Users Plan to Purchase for Mother's Day, April 2019 (% of respondents)


US consumers were asked about which categories they plan on purchasing for Mother's Day in 2019. The chart shows how many consumers plan to buy each product category. Some of the categories included were greeting cards, flowers, special outings, gift cards and jewelry


Data is from the April 2019 National Retail Federation (NRF) "Mother's Day Spending Survey" conducted by Prosper Insights & Analytics as cited in press release. 7,321 US Internet users ages 18+ were surveyed online during April 1-11, 2019.