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April 1, 2019
US Programmatic Digital Display Ad Spending, by Transaction Method, 2016-2021 (billions)
Description
This chart details breakouts for US programmatic digital display ad spending by open exchange, private marketplace (PMP) and programmatic direct ad spending. It features eMarketer's forecast for 2016 to 2021.Featured In
US Programmatic Ad Spending Forecast 2019Chart Title
US Programmatic Digital Display Ad Spending, by Transaction Method, 2016-2021 (billions)Publication Date
April 1, 2019
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