September 1, 2018

US Fortune 500 Companies that Have a Public-Facing Instagram Account, 2013-2018 (% of total)

US Fortune 500 Companies that Have a Public-Facing Instagram Account, 2013-2018 (% of total)

Methodology

Data is from the September 2018 University of Massachusetts Dartmouth Center for Marketing Research report titled "The 2018 Fortune 500 Target Millennials and Seek Uncensored Expression." Fortune 500 companies were counted as having a social media presence on a platform if they had conducted activity within the past 30-45 days.
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Chart Title

US Fortune 500 Companies that Have a Public-Facing Instagram Account, 2013-2018 (% of total)

Publication Date

September 1, 2018