Number of Days from Initial Product Search to Purchase Among US Amazon vs. Other* Buyers, Q2 2018 (% of total)
Data is from the September 2018 Jumpshot "The Competitive State of eCommerce Marketplaces Data Report." Jumpshot studied anonymous US consumer actions on mobile and desktop devices within 500 ecommerce sites and marketplaces during Q2 2018, analyzing visits and transactions for different brand categories across these sites. Jumpshot's real-time, anonymized global panel tracks five billion actions a day across 100 million devices to deliver insights into online consumer behavior. Jumpshot is a marketing analytics company.