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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
May 9, 2018
Areas Where Buyers Worldwide Think Their Primary Retailer Is Outstanding* on Cybersecurity and Data Privacy Measures, Feb 2018 (% of respondents)
Note
Data was provided to eMarketer by Capgemini.Methodology
Data is from the May 2018 Capgemini report titled "Cybersecurity: The New Source of Competitive Advantage for Retailers." 6,120 internet users ages 18+ in France (10%), Germany (10%), India (10%), Italy (10%), the Netherlands (10%), Spain (10%), Sweden (10%), the UK (10%) and the US (21%) were surveyed online during January-February 2018. Respondents identified their ages as 18-21 (17%), 22-31 (19%), 32-45 (25%), 46-59 (20%) and 60+ (18%). To qualify for the survey, respondents must have made a purchase in any of the following shopping categories in the past six months: apparel and footwear, consumer electronics, cosmetics and personal, cultural products (e.g., books, museums, theater), food and beverage, home appliances/decor and sporting goods. Purchases could have been made digitally or in-store. A separate survey of 206 retail executives in France (10%), Germany (10%), India (3%), Italy (11%), the Netherlands (6%), Spain (10%), Sweden (10%), the UK (14%) and the US (27%) was also conducted online during January-February 2018. Respondents were all at the director-level or above and 71% of the respondents were from retail companies with reported revenues of $1 billion or more in FY 2016.Chart Title
Areas Where Buyers Worldwide Think Their Primary Retailer Is Outstanding* on Cybersecurity and Data Privacy Measures, Feb 2018 (% of respondents)Publication Date
May 9, 2018
