Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

Lock icon
Lock icon

Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

November 29, 2017

Types of Third-Party Data Used by B2B Marketing and Sales Professionals in North America to Supplement/Enrich Their In-House Customer Data, Nov 2017 (% of respondents)

Types of Third-Party Data Used by B2B Marketing and Sales Professionals in North America to Supplement/Enrich Their In-House Customer Data, Nov 2017 (% of respondents)

Description

This study looked at the types of third-party data used by B2B marketers and sales professionals in North America to enrich their in-house customer data. Respondents were asked if they used data append vendors, data enrichment, social media data or other types of third-party data. This chart shows ... the results.