June 19, 2017

US Retail Ecommerce Sales Growth, by Product Category, 2016-2021 (% change)


eMarketer benchmarks its retail ecommerce sales figures against US Department of Commerce data for which the last full year measured was 2016.


Methodology: Estimates are based on the analysis of data from other research firms and government agencies, historical trends, reported and estimated revenues from major online retailers, consumer online buying trends, and macro-level economic conditions.