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October 14, 2025
Types of Spending Habit Changes Made by US Adults in the Past 6 Months, July 2025 (% of respondents)
Methodology
Data is from the October 2025 Net Conversion report titled "Unlocking More Impact: The New Rules for Consumer Engagement." 1,200 US adults ages 18-64 were surveyed online via Pollfish during July 2025. All respondents had a household income of $50,000 or more and made a notable nonessential purchase in the past 3 months.Chart Title
Types of Spending Habit Changes Made by US Adults in the Past 6 Months, July 2025 (% of respondents)Publication Date
October 14, 2025