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October 23, 2024

Over 9 in 10 US Marketers Plan to Promote Creator Partnerships via Retail Media Networks in 2025 (% of US marketers who have recently* invested in creator marketing, Q3 2024)

Methodology

Data is from the October 2024 LTK report titled "The CMO's Creator Guide 2025" in partnership with Northwestern University. 185 US marketing leaders and decision-makers worldwide who have invested in creator marketing in the past 12 months were surveyed online during Q3 2024.

Featured In

Creator Economy Trends to Watch in 2025 2025 trend: Creator commerce will reshape retail, both on and off social media

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Over 9 in 10 US Marketers Plan to Promote Creator Partnerships via Retail Media Networks in 2025 (% of US marketers who have recently* invested in creator marketing, Q3 2024)

Publication Date

October 23, 2024

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Featured In

Creator Economy Trends to Watch in 2025 2025 trend: Creator commerce will reshape retail, both on and off social media

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