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October 9, 2024
Paid Channels That Produced the Best Results According to B2B Marketers Worldwide, Aug 2024 (% of respondents)
Note
Respondents were asked, "Of those you used, which paid channels produced the best results for your organization in the last 12 months? (Select all that apply.)"Methodology
Data is from the October 2024 Content Marketing Institute (CMI) and MarketingProfs report titled "B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2025." 980 B2B marketers worldwide were surveyed during June 25-August 16, 2024. The majority of respondents are located in North America.Chart Title
Paid Channels That Produced the Best Results According to B2B Marketers Worldwide, Aug 2024 (% of respondents)Publication Date
October 9, 2024