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June 30, 2024

Industry KPIs: Worldwide Social Ad Clickthrough Rates (CTR) for Meta, by Select Industry, Q2 2024

Industry KPIs: Worldwide Social Ad Clickthrough Rates (CTR) for Meta, by Select Industry, Q2 2024

Note

Data was provided to EMARKETER by AdRoll.

Methodology

Data is compiled from 10,000+ campaigns managed by the AdRoll platform in the 1st half of 2024. The data is aggregated from advertisers in the Asia-Pacific region, Europe, and North America.