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May 20, 2024
Customer Data Sources Used by Marketers Worldwide, March 2024 (% of respondents)
Methodology
Data is from the May 2024 Salesforce report titled "9th Edition State of Marketing." 4,850 marketers worldwide were surveyed during February 5-March 12, 2024. Respondents were from companies with a business focus of B2B (25%), B2C (50%) or both (25%) in a job role of CMO (12%), VP or equivalent (27%) or Team Leader, Supervisor, Manager, Director, or equivalent (61%).Chart Title
Customer Data Sources Used by Marketers Worldwide, March 2024 (% of respondents)Publication Date
May 20, 2024