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April 17, 2024

Average CMO Tenure at Top US Advertisers, 2013-2023 (months)

Methodology

Data is from the April 2024 Spencer Stuart "Annual CMO Tenure Study." Information is based on the analysis of the tenures of US CMOs from the 100 companies included in the Ad Age Leading National Advertisers list as of December 31, 2023.

Featured In

The Role of Today’s CMO Marketing budgets hit record low amid AI investment surge, according to new CMO study CMOs at top US advertisers are leaving their roles sooner Why companies turn to fractional CMOs

Sources

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Chart Title

Average CMO Tenure at Top US Advertisers, 2013-2023 (months)

Publication Date

April 17, 2024

Sources

Featured In

The Role of Today’s CMO Marketing budgets hit record low amid AI investment surge, according to new CMO study CMOs at top US advertisers are leaving their roles sooner Why companies turn to fractional CMOs

Topics

Senior & C-Level Executives United States